Returning back to office from this year’s AppManagEvent in Utrecht, the Raynet team held a powwow about the impressions gathered during the event. We all had a great time there, meeting old friends and new partners, sharing and gaining experience at the various sessions. One topic that came up over and over again is the large number of packaging freelancers out there, and that a lot of our colleagues have been freelancers before they joined Raynet as well. They know themselves how hard it is to be a “free lance”, without the comforting back-up of a solid company network. Managing engagements, being flexible and cost-efficient, whilst always staying up to date with technical innovations and contemporary customer needs. After reminiscing about the good, old days with legendary projects for quite a while, we started to wonder how to support those freelancers and show our gratefulness for the valuable feedback we received over the years from their participation in our discussions about packaging in general and RayPack in particular.
Thanks to the fact that our CEO used to be a packaging freelancer in his early days as well, we were allowed to set up a very special give-away: Freelancers may not only test the full-blown RayPack solution for free during an extended 90 day trial period, but additionally have the chance to get a fundamental discount at the end of their evaluation: Either they are part of the lucky ten who get a free one year license for RayPack Standard, or they get access to any RayPack Freelancer Edition at the cost of the respective maintenance price. All it takes to get this is writing a product review at the end of the evaluation period, and publishing it on one of the major social media platforms.
You may consider this to be yet another marketing campaign for a software solution. But knowing that Raynet is a truebred packaging company, with more than 15 years of experience in the business, you might as well take it for what it is meant to be: The offer for participating in a win-win-win situation. You get a really sharp lance for your everyday job combat at a sensational price, packaging colleagues out there may share your experiences, and we get further inspiration for the ongoing challenge to refine our product.
I am curious about your thoughts on RayPack and looking forward to meeting you packaging veterans at one of the upcoming events, webinars, conferences, summits, or project-team barbecues.
BTW – did you know that the phrase “freelancer” actually goes back to the mercenary warriors Sir Walter Scott mentions as “free lances” in his novel Ivanhoe from 1820? Just in case you frowned upon me calling you veterans and offering a lance…