Versions before 8.x located the 'Procedures and Examples' collection in the Program Files folder for the application. Now the default installation is to the My Documents folder for each user.
To put this back to the Program Files folder, I changed the MSI file (Orca in my case). The table is CustomAction and it's just the target in the 'UserFilesSource' action. I changed this from [PersonalFolder][ProductName] to [ProgramFilesFolder][Manufacturer]\[ProductName]\UserFiles. Take care with the inclusion of the backslash - it isn't required after the first variable.